# Price Sensitivity Survey — Hasbro Gaming Candy Land Kingdom
Use exact questionId and valid choice ids.
q_price_matters
Prompt: The price is the single most important factor in whether I would buy the Hasbro Gaming Candy Land Kingdom.
- Construct:
price_centrality - Type:
likert - Required:
true - Scale:
1-5
Rate with an integer between 1 and 5.
q_too_expensive
Prompt: At its current price, the Hasbro Gaming Candy Land Kingdom feels too expensive for me.
- Construct:
price_pain - Type:
likert - Required:
true - Scale:
1-5
Rate with an integer between 1 and 5.
q_threshold
Prompt: What best describes your reaction to the current price?
- Construct:
price_threshold - Type:
single_choice - Required:
true
| choice_id | label |
|-----------|-------|
| cheap_stock_up | So reasonable I might buy more than one. |
| fair_buy | Fair enough that I would just buy it. |
| hesitate | High enough that I would hesitate. |
| only_on_sale | I would only buy it on sale. |
| walk_away | High enough that I would walk away. |
q_price_vs_quality
Prompt: When you weigh price against quality here, which wins?
- Construct:
price_quality_tradeoff - Type:
single_choice - Required:
true - Ask rationale:
true
| choice_id | label |
|-----------|-------|
| price_first | I prioritize the lowest price. |
| balance | I want a balance of price and quality. |
| quality_first | I will pay more for quality. |
Include a concise rationale specific to this answer.